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COVID-19: Understanding Consumers’ Hand Sanitizer Usage During COVID-19 Outbreak

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The COVID-19 pandemic has transformed the market.

Consumption patterns are changing and consumers are forced into new habits. In adjusting to the new normal, consumers are forced to maintain personal hygiene at all times.

In light of the current condition, Sampingan conducts a quick quantitative survey to understand consumer behavior in hand-sanitizer purchase and usage.




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